Chosen Family

for Converse’s Pride 22 Campaign

art direction Scotty Tsunami
photography Gabriel Lopez

Converse approached me to concept and execute a campaign centered on the idea of chosen family—the communities we build through love, support, and shared experience. As a Art Director, I developed the visual language, cast the talent, selected location, styled wardrobe and brought the narrative to life by featuring my own chosen family. Rooted in themes celebrated widely within LGBTQ+ communities, the project highlights how chosen family can provide belonging, safety, and identity outside of traditional structures.